Drizzy Manor was a self-directed publicity piece meant to introduce my VR development and architectural visualization company (Named OPIATS, at the time) to the world, in a space that was crowded.
The project was meant to capture the attention of the press, drive traffic to the official OPIATS site, and create partnerships and relationships with various tech companies and brands that wanted to integrate Hollywood/the music industry, with emerging technology.
The self-directed brief was simple: What would be the easiest way to get attention for a fledgling company in the VR space?
The answer? Build the over the top house owned by the biggest rapper in the world in a game engine.
The project was meant to captivate the attention of the public, and bring one of the biggest musicians in the world into the next generation by incorporating Virtual Reality.